In 1769, Alexander Gordon settled in North London, an area renowned for its clear and pure water sources, with the firm intention of creating a gin of exceptional quality and refinement. The careful selection of ingredients such as cinnamon, angelica root, coriander, orange peel, and especially juniper formed the foundation of his endeavor. To this day, these botanicals are combined according to a strictly secret recipe, which gives Gordon's Gin its unique taste. Through this detail-oriented production process, Gordon's has become the world's largest gin brand, with its products manufactured in numerous countries.

Gordon's design is instantly recognizable, featuring a depiction of natural juniper berries.

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